On March 17, ISAAC was the subject of a radio show aired on Truck Stop Quebec. During the interview, Jacques DeLarochellière, President of ISAAC Instruments, described the organization’s evolution since its beginnings in the motorsports industry. He went on to explain how telemetry which was once accessible only to motorsports drivers, is now available to heavy truck drivers for improving their performance. Johanne Valence, of Martin Roy Transport, was also invited to talk about her experience in using ISAAC systems.